+61 8 8225 4607
floralworkshoplab@gmail.com
9/131 Gouger St, Adelaide SA 5000
5 weeks · evenings Max 10 students Grads & working florists

Floral business bootcamp:
five evenings on pricing,
clients and contracts

The module nobody else teaches: costing, client profiling, wholesale accounts, delivery logistics and the contracts that keep a studio alive. AU$1,150, includes the supplier list.

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Studio owner reviewing costing sheet beside wrapped bouquets
  • PriceAU$1,150
  • InstalmentsAU$96/mo × 12
  • Studio9/131 Gouger St
Contract and quote templates spread on the studio desk

The paperwork week. Everyone's favourite, obviously.

The workshop

Talent gets you photographed. Systems get you paid

This is the bootcamp for people who can already arrange and want to get paid properly for it. Five Wednesday evenings with Dan, who ran the studio's contracts for five years and has opinions about florists who invoice on vibes.

You leave with a working cost model, contract templates, a wholesale account roadmap and a pricing ladder for every service you plan to sell.

Who it suits

  • Studio founderspre-launch or year one
  • Freelance floristsundercharging, probably
  • Course gradsFounder tier completes it
What we cover

Five Wednesdays, five systems

One evening per system, homework between, your numbers by week five.

Weeks 1–2

Costing and the margin ladder

Stem costing, waste percentage, delivery and labour. You rebuild your own price list on a live spreadsheet until the margin stops lying to you.

Client profiling

Four client psychotypes and how to read taste in three minutes, then quote to it.

Brand basics

Naming, positioning and the flatlay collateral clients remember you by.

Cold-chain logistics

Aquabox builds, courier standards and delivery at +30°C and -20°C.

Contracts

Deposit terms, cancellation clauses, the B2B subscription agreement. Templates included.

From the bench

Graduates who run real books

Shot in our cyclorama corner
Graduate
Stem & Co · Norwood
Office subscription delivery being packed at dawn
Sub route · 6:40am
Branded flatlay of cards, ribbon and wrap
Brand kit · flatlay
Courier loading boxed arrangements for delivery
Cold chain · dispatch
The practical bits

Everything is included

Stock, tools, wrap, tea and the good playlist. You bring closed shoes and a phone for portfolio shots.

  • FormatWednesdays 18:00–21:00
  • Class size10, numbers get personal
  • Homeworkyour real price list
  • Deposit to bookAU$200

In the price

  • Cost-model spreadsheet, yours forever
  • Contract and quote template pack
  • Vetted supplier and broker list
  • Pricing review with Dan, week five
  • Alumni order pool access
Your seat
AU$1,150AU$96/mo × 12 · 14-day refund window
Ask a question
Before you book

Three things people ask

Anything else, the curator answers on the contacts page within 15 minutes in studio hours.

No. Half the room is pre-launch. The homework just changes: founders work on real numbers, pre-launchers work on the business they are about to start.

Free content does not read your cost sheet and tell you the subscription price is AU$20 too low. Week five is a one-on-one pricing review of your actual numbers, which is where the fee makes sense.

That is most of week three. We walk through ABN setup, trade references and the two market suppliers who open accounts for our grads on a phone call.

Next bootcamp: Wednesdays from 8 April

Ten seats. Bring a laptop and your most honest guess at your costs.

5 weeks · evenings Adelaide studio

No prepayment to hold a spot. We confirm by phone or message.